Background: A leading e-commerce company was facing challenges with their website's load time and user experience, leading to cart abandonment and reduced sales.
Challenge: Improve website performance, enhance user experience, and increase conversion rates.
Solution:
Our team conducted a thorough audit of the platform, identifying bottlenecks and areas of improvement.
Implemented agile methodologies to prioritize and address the most critical issues first.
Collaborated closely with the client's in-house team to co-create solutions.
Introduced a responsive design to enhance mobile user experience.
Optimized backend processes and integrated advanced caching mechanisms to reduce load times.
Results:
40% reduction in website load time.
25% increase in conversion rates.
New KPI to deliver website changes
Positive feedback from users regarding the enhanced user experience.
